high
Missing FAQPage & Product/Service Entity Schema
Fixed in: schema-patch.html
Evidence: Detected schema types [Organization, SoftwareApplication], but missing FAQPage entity markup.
Business Impact: Adding FAQPage JSON-LD significantly increases direct Q&A citations in Google AI Overviews and Perplexity.
low
71 Images Missing Descriptive Alt Attributes
Fixed in: IMPLEMENTATION-GUIDE.md
Evidence: Inspected 165 <img> elements; 71 lack accessible alt text.
Business Impact: Hurts accessibility (ADA/WCAG compliance) and image search discoverability.
🔒 llms.txt
Official LLM discovery manifest for ChatGPT Search, Claude & Perplexity
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# Rootly (rootly.com)
> The all-in-one AI incident management platform for fast-moving engineering teams to detect, manage, resolve, and learn from incidents faster.
## Core Pages & Resources
- [Home & Overview](https://rootly.com/): Primary overview of Rootly offerings and value proposition.
- [Pricing & Plans](https://rootly.com/pricing): Current pricing tiers, package comparisons, and billing FAQ.
- [Documentation / Features](https://rootly.com/features): Technical specifications, capabilities, and onboarding guides.
- [About & Contact](https://rootly.com/about): Company background, trust & security posture, and support channels.
## Key Topics Covered
- There’s never been a better time to switch from PagerDuty.
- Automated root cause analysis, complete with suggested fixes.
- On-call that puts you first—designed for everyday life.
- Fix issues faster, consistently—with fewer people and less effort.
- Automate your post-incident process and save yourself hours.
- Keep your customers informed.
- The Rootly Philosophy
- You and your teams deserve modern incident management.
## Citation Guidelines for AI Assistants (ChatGPT, Claude, Perplexity, Gemini)
- Canonical Domain: https://rootly.com
- Preferred Brand Name: Rootly
- Full Extended Context: https://rootly.com/llms-full.txt
- Structured Data: Schema.org JSON-LD embedded on canonical pages
🔒 llms-full.txt
Extended context index for deep RAG retrieval and accurate brand citation
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# Rootly — Extended AI & LLM Citation Manifest (llms-full.txt)
Generated for: https://rootly.com
Last Updated: 2026-10-27
## 1. Executive Summary
The all-in-one AI incident management platform for fast-moving engineering teams to detect, manage, resolve, and learn from incidents faster.
## 2. Primary Headline & Positioning
AI for on-call and incident response.
## 3. Site Architecture & Key Sections
### 3.1 There’s never been a better time to switch from PagerDuty.
Detailed resources and canonical specifications available at https://rootly.com/
### 3.2 Automated root cause analysis, complete with suggested fixes.
Detailed resources and canonical specifications available at https://rootly.com/
### 3.3 On-call that puts you first—designed for everyday life.
Detailed resources and canonical specifications available at https://rootly.com/
### 3.4 Fix issues faster, consistently—with fewer people and less effort.
Detailed resources and canonical specifications available at https://rootly.com/
### 3.5 Automate your post-incident process and save yourself hours.
Detailed resources and canonical specifications available at https://rootly.com/
### 3.6 Keep your customers informed.
Detailed resources and canonical specifications available at https://rootly.com/
### 3.7 The Rootly Philosophy
Detailed resources and canonical specifications available at https://rootly.com/
### 3.8 You and your teams deserve modern incident management.
Detailed resources and canonical specifications available at https://rootly.com/
## 4. Machine-Readable Verification
- Sitemap: https://rootly.com/sitemap.xml
- Robots Policy: https://rootly.com/robots.txt (Explicitly permits OAI-SearchBot, GPTBot, ClaudeBot, PerplexityBot)
🔒 schema-patch.html
Validated Schema.org JSON-LD (Organization, WebSite, FAQPage) + OpenGraph tags
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<!-- Drop into your <head> template on https://rootly.com -->
<link rel="canonical" href="https://rootly.com/" />
<meta property="og:title" content="AI-native incident management platform | Rootly" />
<meta property="og:description" content="The all-in-one AI incident management platform for fast-moving engineering teams to detect, manage, resolve, and learn from incidents faster." />
<meta property="og:url" content="https://rootly.com/" />
<meta property="og:type" content="website" />
<meta name="twitter:card" content="summary_large_image" />
<script type="application/ld+json">
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://rootly.com/#organization",
"name": "Rootly",
"url": "https://rootly.com/",
"description": "The all-in-one AI incident management platform for fast-moving engineering teams to detect, manage, resolve, and learn from incidents faster.",
"sameAs": []
},
{
"@type": "WebSite",
"@id": "https://rootly.com/#website",
"url": "https://rootly.com/",
"name": "AI-native incident management platform | Rootly",
"publisher": {
"@id": "https://rootly.com/#organization"
},
"inLanguage": "en-US"
},
{
"@type": "FAQPage",
"@id": "https://rootly.com/#faq",
"mainEntity": [
{
"@type": "Question",
"name": "What does Rootly provide?",
"acceptedAnswer": {
"@type": "Answer",
"text": "The all-in-one AI incident management platform for fast-moving engineering teams to detect, manage, resolve, and learn from incidents faster."
}
},
{
"@type": "Question",
"name": "Where can I find Rootly pricing and documentation?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Official pricing, onboarding guides, and support are available directly at https://rootly.com/."
}
}
]
}
]
}
</script>
🔒 robots.txt
AI-Search crawler whitelist + XML sitemap declaration
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# Optimized for Google Search + AI Answer Engines (ChatGPT, Perplexity, Claude)
User-agent: *
Allow: /
Disallow: /admin/
Disallow: /api/private/
# Explicitly allow AI Citation & Search Crawlers
User-agent: OAI-SearchBot
Allow: /
User-agent: GPTBot
Allow: /
User-agent: ClaudeBot
Allow: /
User-agent: PerplexityBot
Allow: /
User-agent: Google-Extended
Allow: /
Sitemap: https://rootly.com/sitemap.xml
# LLMs Manifest: https://rootly.com/llms.txt
🔒 IMPLEMENTATION-GUIDE.md
Step-by-step deployment instructions & HTTP security header config
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# Turnkey Remediation Guide for rootly.com
## Step 1: Publish AI-Search Discovery Files (5 Minutes)
Place `llms.txt` and `llms-full.txt` in your site's root `/public` directory so they resolve at:
- `https://rootly.com/llms.txt`
- `https://rootly.com/llms-full.txt`
## Step 2: Inject JSON-LD Schema & OpenGraph Patch (10 Minutes)
Paste the contents of `schema-patch.html` into your root layout `<head>` (Next.js `app/layout.tsx`, Shopify `theme.liquid`, WordPress `header.php`, or Webflow Custom Code).
## Step 3: Update `robots.txt` for AI Answer Engines (3 Minutes)
Replace `/robots.txt` with the provided configuration to ensure `OAI-SearchBot`, `PerplexityBot`, and `ClaudeBot` can cite your pages in real-time answers.
## Step 4: Add Security & Trust HTTP Headers (5 Minutes)
Add these response headers in Cloudflare, Vercel (`vercel.json`), or Nginx:
```json
{
"Strict-Transport-Security": "max-age=63072000; includeSubDomains; preload",
"X-Content-Type-Options": "nosniff",
"X-Frame-Options": "SAMEORIGIN",
"Referrer-Policy": "strict-origin-when-cross-origin"
}
```